Welcome to the 2nd International Expo & Business LGBT event is being held in Cancun, Quintana Roo, Mexico from September 6 - 9, 2012.
Rationale
This event builds on the strong foundations of the highly successful inaugural International Expo & Business LGBT event hosted in Puerto Vallarta, Mexico in November 2011 and is designed to provide the most strategic business and marketing opportunities for a broad range of exhibitors and delegates. The core focus of the event is tourism targeting lesbian, gay, bisexual and transgender (LGBT) travelers - and attending this event will achieve increased knowledge, strategy and business profile with industry contacts that matter to your business. The objective of the 2nd International Expo & Business LGBT, Cancun 2012 is to be a powerful showcase and business platform for all delegates and service providers attending who drive national and international products and services to the LGBT consumer market.
Concept
Every element of this event in Cancun is designed to maximize networking, business and educational opportunities. A series of industry-leading conference topics are a feature of the program, as well as World Exhibition Hall, a consumer trade show and business networking events throughout the program. The 2nd International Expo & Business LGBT, Cancun 2012 event features some of the world's leading specialist LGBT marketers, and is set to focus on the immense growth potential for business and consumer focus on various industry segments in gay markets right across the Latin America region. Among the various industry segments taking part are service providers such as airlines, hotels, restaurants, cruise ships, car rental agencies, travel operators, travel agents, tourism boards, CVB's, and leading companies currently serving the global LGBT community - as well as companies interested in leveraging the business opportunities of the LGBT consumer market such as banking, pharmaceuticals, telecommunications, IT, clothing, alcohol, automotive and many more. The LGBT consumer market has long been one of the most significant niche markets in a number of regions including the US and Europe. The 2nd International Expo & Business LGBT, Cancun 2012 is your key to understanding - and unlocking - the immense potential on offer for your business.
Insights
Education is a valuable core component of this event. The 2nd International Expo & Business LGBT will focus attention on the large scale market opportunities that more effective targeted marketing towards the country's 4.8 million gay and lesbian people can deliver to a broad range of companies and organizations. The event's first Premier Sponsor is Out Now Global - the world's leading LGBT marketing agency. Out Now's research reveals that Mexico's gay and lesbian market alone accounts for USD$67 billion annual income - more than twice the amount earned in the next largest market, Argentina (2010: USD$27 billion). The Out Now research shows that Brazil is the largest valued market in the region accounting for annual income of more than USD$95 billion each year. A central focus of the conference program is detailed insight into the latest LGBT market research - for countries across Latin America, as well as comparative analysis with other key markets including those in North America and Europe. Out Now Global undertakes the world's largest LGBT market research program - the 'Out Now Global LGBT2020 Study' http://www.LGBT2020.com - which in 2012 is underway in eleven languages across 25 countries, including seven in the Latin America region (Argentina, Brazil, Chile, Ecuador, Mexico, Peru, Uruguay). Data from Brazil, Uruguay, Mexico and Argentina is to be presented by Out Now during the educational conferences at the Expo in Cancun, Quintana Roo.
Getting onboard
Whether you are new to the power of the LGBT market or an experienced operator - this event is a 'must-attend' for your business. The strategic benefits of participating are many, and include:
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There are various ways to get involved. Contact our Team Expo to talk about your individual situation and we will be pleased to discover ways that your being involved can strongly benefit your business. Here are some ideas to get your 2nd International Expo & Business LGBT journey started.
Time management
Our events are always completely business-friendly - our exclusive onllne appointments scheduler makes getting to speak to the right people both simple and very time-effective. Your networking opportunities can begin soon after you register as a delegate - even before you get to the event - as we make sure your time is well spent, and your schedule of strategic meetings with exhibitors are confirmed.
Delegates
Sending a delegate is a powerful - and cost-effective way - to access our industry-leading Expo. Even better, if you send two or more delegates from a single organization, the cost per delegate drops further. For a few hundred dollars you get access to all networking events, every educational session and can make targeted appointments with those exhibitors of most value to your business.
Exhibitors
Take a step up in LGBT market profile. We have just the right opportunities for you. Whether you are a small, medium or large business - you should find an Exhibitor Package that is just right for your business. Exhibitors enjoy complete event access as well as having their own designated display space able to be used for Business-to-Business activities and scheduled meetings with delegates as well as also presenting your business direct-to-consumers during our Consumer Show day.
As well as shell space, we provide generous delegate ticket allowances for Exhibitors so you can attend the event with your colleagues to maximize your marketing and business opportunities.
Sponsors
We thank our partners in so many ways - and generous branding opportunities are just the start of it. Sponsorship packages are tailored to suit each individual sponsor - and every package includes delegate tickets and specific branding opportunities. And of course our sponsors receive premium Exhibitor space in line with their individual sponsorship package and business needs. To discuss any of these opportunities get in touch with our Team Expo today sponsor@mexicoexpolgbt.com .
Specific benefits
These are our 'basics'. Think of them as 'thought-starters' and go from there. We love flexibility and will do our utmost to deliver for you and your business needs. Just ask! Talk to us about various ways your involvement with this event can fit your specific needs.
For Exhibitors
1. Present your product to all visitors during the 3 day event
2. Create a database of prospective clients
3. Networking opportunities with all participants during the event
4. Arrange pre-scheduled appointments with delegates
5. Display banners in the exhibition area within each booth
6. Highly visible profile to all potential customers for businesses
7. Attend our industry-leading educational seminars
8. Participate in all scheduled events
9. Includes 2 - or more - Delegates entrance badges
For Delegates
1. Access code to the pre-scheduled appointments system
2. Arrange pre-scheduled appointments with suppliers
3. Networking opportunities with all participants during the event
4. Attend the educational seminars
5. Participate in all scheduled events.
6. Includes 1 entrance badge
Business Segments Participants:
• Travel Operators
• Extranet Operators
• Airlines
• Meeting planners
• Travel Agencies
• Cruise Lines
• CVBs / Tourism Offices
• Local and alternative tourism operators
• Ground operators
• Hotels
• Real Estate agencies
• Homes, villas & condominiums
• Travel Agent associations
• Rental Car companies
• Advertising and Media agencies
• Interior Design
• Art Galleries
• Architectural Design
• Developers
• Entrepreneurs
• Restaurants
• Bars
• Clubs
• Event Organizers and Concierges
• Banks
• Gyms
• Automotive
• IT
• Clothing
• Alcohol
• Telecommunications
• Pharmaceuticals
• ...and many more.
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Contact: Alfredo Ferreyra info@buegay.com.ar or buegay@gmail.com +54 911 4184 8290
Website: http://buegay.com.ar - http://mexicoexpolgbt.com/images/mail1.jpg
Twitter: www.twitter.com/BuegayArgentina www.twitter.com/ExpoLGBT
Facebook: www.facebook.com/alfredo.ferreyra www.facebook.com/intl.expo.lgbt
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